# The Fall of Advertising and the Rise of PR

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- Authors: [Al Ries](https://www.bookquiver.com/al-ries)
- Language: en_US
- Published: 2004-05-11

## Description

World-renowned marketing strategists and bestselling authors Al and Laura Ries usher in " The Public Relations Era," dramatizing the dominance of PR over advertising.

## Editions

### The Fall of Advertising and the Rise of PR

- Publisher: HarperCollins
- ISBN: 978-00-6008-199-7
- Published: 2004-05-11
- Language: en_US