# The Demand Revolution

Canonical: https://www.bookquiver.com/andreas-von-der-gathen/the-demand-revolution/9780262049320

![The Demand Revolution](https://quivercdn.com/covers/the-mit-press/andreas-von-der-gathen/the-demand-revolution_978-02-6204-932-0.jpg?v=2026-05-31%2000%3A24%3A07)

- Book: [The Demand Revolution](https://www.bookquiver.com/andreas-von-der-gathen/the-demand-revolution) ([The Demand Revolution.md](https://www.bookquiver.com/andreas-von-der-gathen/the-demand-revolution.md))
- Authors: [Andreas Von Der Gathen](https://www.bookquiver.com/andreas-von-der-gathen), [Nicolai Broby Eckert](https://www.bookquiver.com/nicolai-broby-eckert), [Caroline Kastbjerg](https://www.bookquiver.com/caroline-kastbjerg)
- Publisher: the_mit_press
- ISBN: 978-02-6204-932-0
- Pages: 256
- Published: 2024-10-08
- Language: en_US
- Binding: Hardcover

## Description

How consumer desire for sustainability is powering the first demand-driven, transformative megatrend—and how business leaders can make the most of this important moment. Sustainability is rocking...