# Ping

Canonical: https://www.bookquiver.com/andrew-brodsky/ping/9781405976244

JSON version (same data): https://www.bookquiver.com/andrew-brodsky/ping/9781405976244.json

![Ping](https://quivercdn.com/covers/penguin/andrew-brodsky/ping_978-14-0597-624-4-eca49666.webp?v=2026-10-14%2009%3A32%3A59)

- Book: [Ping](https://www.bookquiver.com/andrew-brodsky/ping) ([Ping.md](https://www.bookquiver.com/andrew-brodsky/ping.md))
- Authors: [Andrew Brodsky](https://www.bookquiver.com/andrew-brodsky)
- Publisher: Penguin
- ISBN: 978-14-0597-624-4
- Pages: 336
- Published: 2027-02-04
- Language: en_GB
- Binding: Softcover

## Description

How do you resolve a misunderstanding before it becomes a conflict? How do you build influence when you're not in the room? How do you create real connection when your team works apart? Drawing on award-winning Professor Andrew Brodsky’s groundbreaking research, as well as real-world examples, Ping reveals: • The hidden strengths and weaknesses of every communication channel • When to email, message, call, meet - or let AI help • How to make memorable virtual first impressions • How to build trust, influence, and stronger relationships at a distance • How to negotiate, persuade, and solve problems through a screen Ping will change the way you think about every message you send.