# Enchantment

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![Enchantment](https://quivercdn.com/covers/portfolio/guy-kawasaki/enchantment_978-15-9184-583-6.jpg?v=2026-06-15%2020%3A36%3A35)

- Book: [Enchantment](https://www.bookquiver.com/guy-kawasaki/enchantment) ([Enchantment.md](https://www.bookquiver.com/guy-kawasaki/enchantment.md))
- Authors: [Guy Kawasaki](https://www.bookquiver.com/guy-kawasaki)
- Publisher: portfolio
- ISBN: 978-15-9184-583-6
- Pages: 240
- Published: 2012-12-31
- Language: en_US
- Binding: Softcover

## Description

Enchantment, as defined by bestselling business guru Guy Kawasaki, is not about manipulating people. It transforms situations and relationships. It converts hostility into civility and civility into...