{
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  "title": "Hooked",
  "subtitle": null,
  "url": "https://www.bookquiver.com/nir-eyal/hooked/9780241246962",
  "publisher": "Penguin",
  "translators": [],
  "medium": "paper",
  "duration_seconds": null,
  "narrators": [],
  "illustrators": [],
  "cover_artists": [],
  "isbn": "978-02-4124-696-2",
  "pages": 256,
  "published": "2026-10-08",
  "language": "en_GB",
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  "json": "https://www.bookquiver.com/nir-eyal/hooked/9780241246962.json",
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  "description": "A BRAND NEW EDITION WITH AN UPDATED FOREWORD THE INTERNATIONAL BESTSELLER | OVER 500,000 COPIES SOLD WORLDWIDE Why do some products capture our attention while others fade into obscurity? What makes us check our phones, open an app, or scroll a feed without even thinking? Is there a repeatable pattern behind how technology hooks us? In Hooked , Nir Eyal reveals the secret psychology behind the world’s most engaging products. Introducing the groundbreaking Hook Model - Trigger ? Action ? Variable Reward ? Investment - Eyal uncovers how products from Apple, Twitter, Instagram and Google create lasting user habits and how you can ethically harness these principles to build products people love. Packed with cutting-edge behavioural science, case studies, and practical frameworks, Hooked is both a manual for product designers and a mirror for anyone curious about their own habits.",
  "book": {
    "title": "Hooked",
    "slug": "hooked",
    "url": "https://www.bookquiver.com/nir-eyal/hooked"
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  "authors": [
    {
      "name": "Nir Eyal",
      "slug": "nir-eyal",
      "url": "https://www.bookquiver.com/nir-eyal"
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}