# Unlocking the Customer Value Chain

Canonical: https://www.bookquiver.com/thales-s-teixeira/unlocking-the-customer-value-chain/9781524763084

![Unlocking the Customer Value Chain](https://quivercdn.com/covers/crown-currency/thales-s-teixeira/unlocking-the-customer-value-chain_978-15-2476-308-4.jpg?v=2026-06-07%2018%3A49%3A25)

- Book: [Unlocking the Customer Value Chain](https://www.bookquiver.com/thales-s-teixeira/unlocking-the-customer-value-chain) ([Unlocking the Customer Value Chain.md](https://www.bookquiver.com/thales-s-teixeira/unlocking-the-customer-value-chain.md))
- Authors: [Thales S. Teixeira](https://www.bookquiver.com/thales-s-teixeira), [Greg Piechota](https://www.bookquiver.com/greg-piechota)
- Publisher: crown_currency
- ISBN: 978-15-2476-308-4
- Pages: 352
- Published: 2019-02-19
- Language: en_US
- Binding: Hardcover

## Description

Based on eight years of research visiting dozens of startups, tech companies and incumbents, Harvard Business School professor Thales Teixeira shows how and why consumer industries are disrupted,...