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- 2011
- year of publication
- 320
- pages
- English (United States)
- language
- Softcover
- cover
- Publisher
- crown_currency
- ISBN-13
- 978-03-0745-039-5
- EAN
- 9780307450395
- Publication date
- 2011-09-13
- Book
- Why She Buys · 1 edition
The publisher on this edition
If the consumer economy had a sex, it would be female. If the business world had a sex, it would be male. And therein lies the pickle. Women are the engine of the global economy, driving 80 percent...