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- 1996
- year of publication
- 256
- pages
- English (United States)
- language
- Hardcover
- cover
- Publisher
- berrett_koehler_publishers
- ISBN-13
- 978-18-8105-254-8
- EAN
- 9781881052548
- Publication date
- 1996-01-01
- Book
- Customers As Partners · 1 edition
The publisher on this edition
Astute managers and entrepreneurs already know that customer loyalty is a necessity for profitable businesses in the '90s and beyond, and they have invested in this knowledge by initiating a wide...