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- 2008
- year of publication
- 320
- pages
- English (United States)
- language
- Softcover
- cover
- Publisher
- penguin_books
- ISBN-13
- 978-01-4311-404-8
- EAN
- 9780143114048
- Publication date
- 2008-12-30
- Book
- The Art of Woo · 1 edition
The publisher on this edition
You may need The Art of War to defeat your enemies, but if you prefer to win them over, read The Art of Woo G. Richard Shell and Mario Moussa know what it takes to drive new ideas through complex organizations....