- 2011
- year of publication
- 240
- pages
- English (United States)
- language
- Softcover
- cover
- Publisher
- Prentice Hall Press
- ISBN-13
- 978-07-3520-459-1
- EAN
- 9780735204591
- Publication date
- 2011-09-06
- Book
- 27 Powers of Persuasion · 3 editions
The publisher on this edition
Politicians know: You can change a conversation by touching the other person's arm. Lawyers know: You don't ask a question unless you already have the answer. Marketers know: It's easiest to convince...


