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Edition · 2005-05-31 · Softcover

The Culting of Brands

DADouglas Atkin
2005
year of publication
256
pages
English (United States)
language
Softcover
cover
Publisher
portfolio
ISBN-13
978-15-9184-096-1
EAN
9781591840961
Publication date
2005-05-31
Book
The Culting of Brands · 1 edition
The publisher on this edition

At first glance, companies like Apple and Nike have little in common with organizations like the Hell’s Angels and the Unification Church. But in reality, they all fulfill the main definition of...