- 2012
- year of publication
- —
- pages
- English (United Kingdom)
- language
- Softcover
- cover
- Publisher
- greenfinch
- ISBN-13
- 978-17-8087-583-5
- EAN
- 9781780875835
- Publication date
- 2012-08-02
- Book
- 50 Management Ideas You Really Need to Know · 6 editions
About the book
50 Management Ideas You Really Need to Know demystifies the management concepts that any budding entrepreneur would want to grasp. The 50 bite-sized topics expound the wisdom of the well-known business gurus (from Peters and Porter to Welch and Gates), explain helpful theories and tools (Ansoff's Product/Market grid, the 4Ps, Boston Matrix), and cover the latest commercial concepts from the online world.





