The Book Quiver
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Book profileEnglish (United States)
Book · 1 edition

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2022
first published
English
language
1
edition in English
328
pages

How Amazon combined branding and relationship marketing with massive distribution infrastructure to become the ultimate service brand in the digital economy. Amazon is ubiquitous in our daily lives—we...

Editions

1 edition · sort: newest
Buy NowBuy Nowthe_mit_press978-02-6254-330-997802625433092022-02-22English (United States)328Softcover