Buy Nowthe_mit_press978-02-6254-330-997802625433092022-02-22English (United States)328Softcover
Book profileEnglish (United States)
Book · 1 edition
Buy Now
- 2022
- first published
- English
- language
- 1
- edition in English
- 328
- pages
How Amazon combined branding and relationship marketing with massive distribution infrastructure to become the ultimate service brand in the digital economy. Amazon is ubiquitous in our daily lives—we...
Editions
1 edition · sort: newest
Buy Nowthe_mit_press978-02-6254-330-997802625433092022-02-22English (United States)328Softcover