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Authors/Fred SelnesMichael Johns/Customer Portfolio Management
Customer Portfolio Management
Book profileEnglish (United States)
Book · 1 edition

Customer Portfolio Management

2025
first published
English
language
1
edition in English
144
pages

How to create value with all the customers in a portfolio, from the stronger relationships that increase profit margins to the weaker relationships that increase scale. Which would you rather have: a...

Editions

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