The Inversion Factorthe_mit_press978-02-6253-598-497802625359842018-09-11English (United States)240SoftcoverBook profileEnglish (United States)
Book · 1 edition
The Inversion Factor
- 2018
- first published
- English
- language
- 1
- edition in English
- 240
- pages
Why companies need to move away from a “product first” orientation to pursuing innovation based on customer need. In the past, companies found success with a product-first orientation; they...
Editions
1 edition · sort: newestThe Inversion Factorthe_mit_press978-02-6253-598-497802625359842018-09-11English (United States)240Softcover