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Edition · 2009-03-01 · Softcover

Inside Steve’s Brain

LKLeander Kahney
2009
year of publication
—
pages
English (United Kingdom)
language
Softcover
cover
Publisher
Atlantic Books
ISBN-13
978-18-4354-912-3
EAN
9781843549123
Publication date
2009-03-01
Book
Inside Steve’s Brain · 3 editions
The publisher on this edition

It is hard to believe that the same man revolutionized computers in the 1970s and ’80s (with the Apple II and the Mac), animated movies in the 1990s (with Pixar), and put digital music on the map in the 2000s (with the iPod and iTunes). Inside Steve’s Brain cuts through the cult of personality that surrounds Jobs to unearth the secrets that underlie his success. In Inside Steve’s Brain , Kahney distills the principles that guide Jobs as he launches killer products, attracts fanatically loyal customers, and manages some of the world’s most powerful brands. The result is a unique book: part biography and part leadership guide, impossible to put down.

Other editions

All 3 →
Atlantic BooksSoftcover978-17-8239-039-82012-12-01—portfolioSoftcover978-15-9184-551-52012-02-15320 s.