Doing Business in Uncertain Times

In the event of a crisis, everyone looks to the leaders for direction. Ramesh Nair is a veteran of steering organizations through the ebbs and flows of economic upheaval including the daunting onslaught of Covid-19 and earlier the debilitating 2008 economic downturn. Doing Business in Uncertain Times is a groundbreaking book which offers a comprehensive exploration of the complexities and challenges faced during economic downturns. It is divided into fifty thought-provoking chapters that present a unique and multifaceted perspective on downturns, providing instrumental guidance to entrepreneurs and business leaders through Nair’s extensive research and expertise. Shining a spotlight on three key perspectives: business, clients and people, it will teach you to unlearn and relearn, shun past notions, push limits, develop new strengths and realize the potential that lies within you.