The Myth of Market Sharecrown_currency978-14-0004-738-397814000473832002-10-15English (United States)—E-book
Book profileEnglish (United States)
Book · 1 edition
The Myth of Market Share
- 2002
- first published
- English
- language
- 1
- edition in English
- —
- pages
Richard Miniter skewers the sacred cow of market share and debunks the conventional wisdom that corporate profits rise as you grab more territory in the marketplace. Market share is the fool’s...
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The Myth of Market Sharecrown_currency978-14-0004-738-397814000473832002-10-15English (United States)—E-book