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- 2013
- year of publication
- 256
- pages
- English (United States)
- language
- Softcover
- cover
- Publisher
- portfolio
- ISBN-13
- 978-15-9184-627-7
- EAN
- 9781591846277
- Publication date
- 2013-05-28
- Book
- Killing Giants · 3 editions
The publisher on this edition
Marketing expert Stephen Denny argues that any brand can directly challenge the giant of its category and not only survive, but thrive. While it’s inconvenient to be the little guy, it can also be...
